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B. Simone Launches the new collaboration with Footaction

Footaction Promo Code The social media superstar 30 is gearing up to launch her new collaboration with Foot Locker-owned retailer Footaction making her the first woman to ever create an exclusive collection for the company.

"Footaction is focused on supporting Black Entrepreneurs and we are excited to partner with B. Simone on her journey to inspire her fans," said Patrick Walsh Vice President & General Manager Footaction. "During a time of uncertainty for youth she is the embodiment of persevering through life's challenges and manifesting your dreams."

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“The whole campaign behind this is ‘baby girl love yourself.’ We’re pushing that narrative,” B. Simone said. “It ties with stuff I’ve been going through in my real life: I went through stuff in the media; I went through stuff privately and publicly. And the only thing that really got me through that was loving myself and [saying] ‘[Forget] what everybody else thinks about you. What do you think about you?’ If you don’t like something about yourself change it. If you can’t change it embrace it. That’s what this campaign is promoting.”

The first collection will be composed of cozy loungewear looks perfect for ‘a girl’s night in’. This particular launch features black tees Footaction Coupons Code hoodies crewnecks joggers and leggings with colorful gradient graphics with B. Simone’s famous catchphrase “Babygirl” and her birth year 1990. The collection offers a wide range of sizes from XS-3XL. Items range between $30-65.

Out on November 17 at Footaction.com and Footaction stores B. Simone’s line includes leggings hoodies crop tops and joggers printed with “Baby girl,” her signature catchphrase; several pieces also feature the words “Love yourself.”

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